The logo of La Source Jaillissante is directly inspired by the Yong Quan, the acupuncture point known as the “Bubbling Spring.” This point is where the Qi (energy) begins to rise and circulate upward like water flowing from a source. The figure embodies both the physical movement of Qi Gong and the energetic flow it awakens, creating a visual link between body, practice, and inner vitality.

The typography complements this symbol with a balance of organic softness and structural clarity, echoing the harmony at the core of Qi Gong. I wanted to achieve a typography style where the letters seemed painted by a brush while keeping a modern look. Together, logo and lettering bring to life a visual identity that reflects the discipline’s ancestral roots while remaining approachable and contemporary.

The color palette strengthens this narrative of energy and renewal. A deep forest green grounds the brand in nature (a major dimension in the QI Gong Field) and stability, while a lighter sage green evokes serenity and balance. Light beige and pure white offer negative space to let the energy flow freely.