About me
My design journey spans brand strategy, advertising, and content creation, blending strategic thinking with hands-on design execution. Holding a Master’s in Creative Direction, Content and Branding, I’ve worked on campaigns, brand identities, and digital content while building my own presence as a creator. Curious and multidisciplinary, I thrive on exploring creative tools — including AI — to expand my boundaries of design and storytelling.
TOOLS
Adobe Creative Suite
Figma
Midjourney, Chat Gpt, Kling AI
Elementor
EXPERIENCE
2024-Present
Freelance Brand Designer
Mar 2025 - July 2025
Creative Strategist & AD Designer
Rumble
Conceived and designed results-driven campaigns, developing original ideas that combined strategy, storytelling, and cultural insights. Supported campaign setup and optimization while conducting market research and competitor analysis to inform strategic decisions. Monitored performance metrics with Google Analytics and Meta Business Suite, translating insights into actionable improvements.
June 2025 - July 2025
Brand Strategist
Rumble
Developed a complete brand and visual identity for Rumble, aligning creative direction with business objectives and strengthening the agency’s relevance. Conducted market research and competitor analysis to identify positioning opportunities, then translated insights into clear messaging frameworks and brand narratives.
Sept 2022 - Present
Content Creator
Stella Kiddo
Building a personal brand on TikTok and Instagram, producing imaginary fashion and beauty campaigns for brands.